ULI Europe Digital Programme: Changing Rooms – The Impact of COVID-19 on New Living Concepts


Wednesday, September 9th, 2020
12:30pm - 1:30pm

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    Online This webinar will be hosted by Zoom. UNITED KINGDOM
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    Private FREE €50.00
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     This CPD-certified webinar has now taken place. Watch it on-demand on Knowledge Finder.

    Webinar Summary
    'Changing Rooms – The Impact of COVID-19 on New Living Concepts'
    The core principles of new housing concepts - to live in close proximity and share amenities - have been called into question as we tackle the pandemic. What does this mean for emerging sectors such as co-living, student housing and senior housing that, prior to COVID-19, had been attracting strong levels of investor interest? We hear from our experts on how formats will adapt, and what the prospects are for continued capital flows into these sectors. 
    View confirmed speakers below. 

    Webinar Series
    This is the first webinar in the series looking at "Reshape: Evolving real estate formats to meet consumer needs".
    Other webinars in this series include:
    The 2020 ULI Europe Digital Programme Autumn Series: Rebuild, Reshape and Rethink
    Join one of our webinars this Autumn on the central theme of "Rebuild, Reshape and Rethink: Preparing for a new built world". We will explore each of these concepts through webinars grouped into series, including:
    • Rebuild: Creating liveable and resilient cities
    • Reshape: Evolving real estate formats to meet consumer needs
    • Rethink: Innovation, finance and new solutions for real estate



    Jill Ju

    Investment Director, The Collective

    Jill Ju is Chief Investment Officer at The Collective, a member of the firm's Executive Committee and responsible for fundraising, investment acquisitions, and strategic growth internationally. Before joining The Collective in October 2017, Jill worked as Investment Director for Greystar Europe, where she sourced and managed a £1bn+ student housing portfolio. Jill was also in charge of the Greystar'’s Asia growth strategy and investor relationships. Prior to Greystar, Jill worked for UBS Investment Bank on its Asia cross-border M&A team in Hong Kong and Beijing.


    Margaret Wylde

    Chief Executive Officer, ProMatura Group, LLC

    Wylde founded the ProMatura Group, a research and advisory company, in 1984. Clients include investors, developers, for-profit and not-for-profit owners, operators, cities, counties, and states; and industry associations in the Americas and Europe. ProMatura has offices in Oxford, MS; London, UK; and Toronto, Canada. ProMatura’s 50+ employees provide defensible, usable solutions based on defensible data and experience. ProMatura’s products include feasibility studies, site analyses, predictive analytics, community audits, sales counselor assessments, satisfaction surveys yielding quality improvement plans, design and programming consultation. ProMatura’s consumer community planning research defines the lifestyle, residences, amenities, services, payment plans, and pricing that will yield the fastest sales pace and the highest market share. ProMatura’s consumer verified programs ensure communities provide the lifestyle and experience their customer’s desire. ProMatura’s intelligence yields exceptional, successful communities. Wylde is a member of the Urban Land Institute serving as a Trustee, Governor, Advisory Board of the Terwilliger Center, Chair of the Lifestyle Residential Development Council, and former Chair of the Senior Housing Council and Building Healthy Places, served on the Americas Executive Committee and Building Healthy Places; serves on the Executive Board of the American Seniors Housing Association, and the Executive Advisory Board of Argentum. Wylde received the Icon of the Industry Award from the 50+ Housing Council of NAHB for her “substantial and lasting impact on the seniors housing industry.” She was the first woman to receive this honor. The author of five books and scores of technical papers and articles, Wylde is also a contributor to trade and business publications and scholarly journals. Her publications include Right House, Right Place, Right Time: the Community and Lifestyle Preferences of the 45+ Housing Market (BuilderBooks, 2008); Boomers on the Horizon: Housing Preferences of the 55+ Home Buyer (BuilderBooks, 2002); and Building for a Lifetime: The Design and Construction of Fully Accessible Homes (The Taunton Press, 1994). Wylde is often sought out for her expertise by various news and trade publications, including the Chicago Tribune, the Wall Street Journal, the Overseas Property Professional magazine, the Senior Housing News and 50+ housing on-line publications.


    Yolande Barnes

    Chair, The Bartlett Real Estate Institute, University College London (UCL)

    Professor Yolande Barnes is the chair of the UCL Bartlett Real Estate Institute and has been examining and analysing real estate markets since 1986. Her current role includes re-thinking real estate, institute-building and thought-leadership.


    Frank Uffen

    Partner, The Student Hotel

    Frank Uffen is a partner at The Student Hotel, the Amsterdam-based developer, operator and investor in accommodation for a super mobile, highly educated talent force. After obtaining an MA in City Planning from the University of Amsterdam, Frank’s own ‘wunderlust’ as a student saw him pursue Urban Studies at Concordia University, Montreal, and an MBA in Marketing and Entrepreneurship from IE Business School, Madrid. The knowledge of these different disciplines and work experience abroad, has helped him in to understand what drives policy makers, education providers as well as real estate developers: “I speak those different languages and try to connect them and to translate between them.” Frank is also co-founder of The Class of 2020 think tank for student living and coliving.


    Pieter Hendrikse

    CEO JLL Nederland, Jones Lang LaSalle B.V.

    Pieter Hendrikse joined JLL as CEO of the Netherlands in November of 2017, bringing more than 25 years of experience in real estate to the company. Over the last years, Pieter has been committed to improving JLL’s future business addressing both occupiers of and investors in real estate and to improving the urban environment with a focus on spatial planning, mobility and living. Furthermore, Pieter is a passionate advocate for JLL’s sustainability strategy ‘Building a Better Tomorrow’ to deliver long-term value to its shareholders, to create productive, healthy spaces for clients and employees, and to energize communities, shaping the future of real estate for a better world. Prior to JLL, Pieter was CEO EMEA at CBRE Global Investors and ING REIM since 2003. Pieter has also been involved with many industry associations such as INREV, where he was the co-founder and is now an honorary member. Besides this, he served as Board member of DUFAS, the Dutch Fund and Asset Management Association, where he represented the real estate sector in the Netherlands for the Dutch fund and asset management industry. Pieter is currently a board member of RealNext, the platform for data and transparency in real estate in The Netherlands and he is an ULI Europe executive committee member